So says Amelia Friedman, a Washington Tech Titan who was quoted in the Harvard Business Review recently. It certainly rings true for Crosbe’s six core values, which all stem from an incident 21 years ago involving our managing director, Albert Haddad.
A fresh-faced 19-year-old, Albert had just started working at a cement company when he casually told a family friend that he could source ten bags of cement for him. Weeks later his father gravely asked what had come of that promise, knowing full well it had been forgotten. Albert’s embarrassed pleas to finally deliver fell on deaf ears.
“No, he’s already got it from elsewhere,” his father sternly replied. “Don’t ever promise anything, ever again, that you can’t deliver.”
And from that life lesson sprang Crosbe’s founding core value: integrity.
At Crosbe, we know that integrity is key. If we say we can do something, we make sure we do it because there are countless site managers, engineers, foremen and architects relying on us to get the product on site. As Australia’s largest independent distributor of bagged cement and related products we know that if we get it wrong, things can quickly grind to a halt.
Our general manager, Guy Mainsbridge, flies the flag for our next core value: accuracy. Guy is all about getting the detail right because triple-checking purchase orders and reconfirming delivery dates and times is part-and-parcel of following through on promises.